The Bad World Tour was the first solo concert tour by American mega superstar Michael Jackson that visited Japan, Australia, The United States and Europe. Sponsored by Pepsi and spanning 16 months, the tour included 123 concerts to 4.4 million fans across 15 countries. When the tour concluded it grossed a total of $125 million, adding two new entries in the Guinness World Records for the largest grossing tour in history and the tour with the largest attended audience. In April 1989, the tour was nominated for "Tour of the Year 1988" at the inaugural International Rock Awards.